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The California Consumer Privacy Act, or CCPA, expands the rights of consumers have regarding their personal information, how it’s used and how it’s store. The CCPA was signed into law on June 28, 2018. While it likely won’t take effect until summer of 2020, you should start familiarizing yourself now. Even if you aren’t in California it will likely set a precedent, so expect to see similar laws being passed all over the country. New York already has one in the works. Plus if any of your customers live in California, then you may be subject to the law.