GW Blog

How to Dealers should use Video to Increase Sales

As Covid-19 pushes the auto industry and the world forward digitally, video is becoming more and more important. Consumers still want to feel connected to retailers and the products, in our case cars, they’re buying. But, they want to do it from a safe distance.

Who is HAAH?

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Is an ESOP the Right Succession Plan for You?

ESOP retirement plan

While we all look forward to retirement (or at least most of us), we don’t like to think about leaving our businesses. Dealer owners invest a lot of time, money, sweat and sometimes tears into their dealerships. Letting that go is hard, but if you have a legacy plan in place, then it will make it easier.

Are new car shortages really a big deal?

new vehicle shortages

It is somewhat old news now that plant shutdowns and virus spikes all over the world have caused production to plummet. Like many things, the effects of shutdowns that began in Q1 have leaked into Q3, continuing to cause issues. Production halts that happened months ago are still being felt by dealers who haven’t had a whole lot of new inventory come onto their lots.

The Digital Revolution of Car Sales

When shopping for vehicles, or anything really, consumers have already been doing most of their “shopping” and research online. This has been happening for years, so the birth of Carvana, Vroom and business like them are no surprise. But the traditional dealer can and should be competing with these online retailers. Online selling is the natural progression of car sales in the 21st century.

 

Things Continue Looking Up for Used Car Sales

Used car sales have been booming amidst Covid-19 and there is more to go around in the coming months. The demand for purchasing a vehicle hasn’t completely disappeared despite the economic downturn. If anything, people who used to rely on public transportation and ride sharing services are now faced with the need for their own vehicle. With many buckling down their budgets and personal finances, used versus new is a no brainer.

Aftermath of Auto Show Cancellations

Auto Show

The Coronavirus updates are starting to feel a bit like old news, but the effects of the shutdowns are everlasting on the automotive industry.

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